“It’s 7 O’Clock on the West Coast at KIIS…K-I-I-S, FM & AM, Los Angeles”. Voiced by the late and great Brian James, that’s one of my all-time favorite legal IDs, and many variations of it are heard on this compilation from the Summer of 1993.
At this time, in celebration of Independence Day, KIIS had a very amusing “Red, White and Balls Weekend” promotion that included liners such as “dangle your balls from your rearview mirror” and “just make sure your balls are visible.”
At a time when many CHRs struggled to find success with the increasingly polarized nature of the format, KIIS elected to mix in a number of hits from years past – the station’s slogan at the time was “The Best Hits of the 80′s and 90′s.”
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